ADA Compliant Signs

Some people believe that complying with ADA’s rules on signage and putting up ADA compliant signs where these are needed is just that – complying with rules that are set by the government for accessibility. While this is essentially true, what these people do not know is it is actually more than just that. Aside from complying with the government’s laws on accessibility, it is also a number of other things.

For one, having ADA compliant signs in and around your business can help people with disabilities to easily find their way around, even when they cannot find people to help them. These signs show them where they can find bathrooms, elevators and other facilities in the building are. These can also tell them what stores, rooms and accessibility options are near them as well.

This is actually the primary goal of the ADA. Among other things, this particular law aims to provide people with disabilities with the same opportunities that everybody else is entitled to. This includes employment opportunities, accessibility options and easy to understand information about where they are going and how to get there.

In complying with ADA standards for accessibility and signage, businesses that are considered “public accommodations” avoid litigation. When businesses are found to be negligent in following the rules set by the government regarding accessibility, penalties can be imposed. This often means hefty fines on top of the required changes that need to be implemented in terms of accessibility options and signs.

One thing that people who neglect to comply with standards forget is that people with disabilities are actually customers too. Each person with a disability that they discriminate against can actually equate to lost revenue. And this is not just because of the person being discriminated against. You have to remember that these people have family and friends who may not patronize your establishment if a person they are with has a disability and they cannot get to your business due to lack of accessibility options.

What non-compliant establishments do not know is that people with disabilities in the US alone actually control an aggregate income of around $1 trillion every year. What they do not realize is that the ever increasing population of senior citizens in the country also means that the number of people with disabilities increase every year as well. This means that, companies who comply with ADA rules on accessibility and neglect to use ADA compliant signage not only avoid having to pay penalties for non-compliance, but they also open themselves up to a huge market of consumers that others did not realize was there.